Our Focus

We focus on converting site visitors into buyers. Our strategies are data-driven and centered on customer retention. Our aim to is to help our clients spend less money on media by making effective marketing decisions and optimizing campaigns.


Find out what works best for your business and keep optimizing it. Uncover the power of Analytics.


Drive up your e-store revenues through customer retention & repeat purchase.


Monetize your site by obtaining B2B or B2C quality sales lead. What is a business lead worth to you?


Invest in revenue-generating techniques by knowledge transfer of best practices to your marketing team. Personalized training programs available.

How can we help ?

Receive 24-hour response

What We Do

We focus on converting your site visitors into buyers and eventually, regular customers. Our strategies are data-driven and centered on customer retention. Understanding your customers' buying behavior is one of the key elements in our decision-making.

Our services include

Statistical Analysis
Data Segmentation and Analysis
CRM Methodologies
Various Remarketing Tactics
Integration of Online and Offline Marketing
Search Engine Marketing
Online Media Buying With Programmatic Buying
Reduce Online Cart Abandonment Tactics
Training Programs
Customized and Personalized in-house Training programs

Why Us

We are a Google Analytics Certified Partner and Adwords Partner Company based in Malaysia. We exist because businesses are looking for a fresh perspective in their current marketing practices. The team at Persuasion Technologies has deep roots in the online industry since 1999. Our goal is to work with you to identify what works better for your business in generating revenues rather than randomly splurging on media that doesn't talk to your target audience. We do what we can measure.

Why spend more when you can spend less? Our team is committed to helping you increase your business revenues by focusing on improving conversions of your marketing efforts. We are willing to learn about your business and target market to ensure that your activities are optimized to drive results.

Finally, we are more than happy to transfer knowledge to your team as part of your development or expansion plans. Knowledge sharing is part of our culture!

Why You ?

If you are asking these questions, then, you have come to the right place!

How can I know how effective my marketing activities are?

How can I track and increase the ROI of my marketing efforts?

How can I use data to drive result-oriented marketing activities?

What can I do more than SEO or SEM?

Am I partnering with the right technology provider?

Are there customized training programs or personalized
programs available for my marketing or IT team?

The Founder

Chu Tzu Ming runs a Google Certified Partner Analytics and Adwords Agency which focuses on Web Analytics and monetization of eCommerce websites. He was most recently Partner and CEO of a regional based Venture Capital firm where he invested, restructured and took public many high growth companies including one of Asia's leading Online Advertising networks on the London Stock Exchange.

He has consulted with leading Management and Technology consulting firms AT Kearney and Deloitte Consulting where he was involved in Oracle Applications and Databases. His clients included the largest multinational companies in the world in the Mobile and Media sectors including Axiata and Hewlett Packard.

Tzu Ming graduated with a degree in Law from Exeter University, United Kingdom and an MBA from the Australian Graduate School of Management (AGSM). He is a Google Certified Analytics Individual and Adwords Certified Professional. He has also conducted courses for Digital Agencies and has conducted Adwords certification courses across South East Asia. He is also an instructor for the Google Engage Program for Marketers in Malaysia. He is also a Director with the Founder Institute, Kuala Lumpur, an organization which helps develop technology entrepreneurs across the world.

What Our Clients' Say

" I've been working with Tzu Ming and the Persuasion team for the past two years and over that time I've also worked with a couple of other companies who claimed to be the best in online marketing. Both times with these companies I found myself disappointed and going back to Persuasion. The personal service and detailed analysis is second to none." - Fadza, CEO, Fashion Valet - 2014

" We are very happy that Tzu Ming are connected to many other resources for us to explore. That is value added services to us. " - Susana, Manager, ICOM - 2014