Looker Studio
Free, Easy, and Powerful Data Visualization tool for Analysts and Marketers
Imports data sources through over 160 connectors including Google Analytics, Adwords, Google Marketing Cloud, common relational database platforms and Facebook Ads/Insights.
It allows easy drag and drop construction of charts with drill-downs and filters.
Allows simple query extraction and analysis without knowing SQL (Structured Query Language).
As marketers and analysts, we spend all day looking at data. Visualization tools today are powerful to help gain insights. Google Data Studio is a powerful and free tool that:
Training Overview
You are an Analyst, Marketer or
You want to create more influence at your company.
You want managers and other teams to truly listen to your business insights.
You work with clients and would like to streamline reporting.
You want to gain marketable business skills (every business needs useful data and insights).
You work with digital analytics data in any capacity and would like to get more value out of it.
You manage spend on paid search or social media platforms to drive traffic to your site.
You are a Marketer who wants to improve your data presentation skills.
You are a Business Owner who wants to improve your bottom line.
You’ve spent time visualizing data in other systems like R, Excel, or other BI tools.
Why Should You Use It?
Trainer's Profile
Kwan Huey Yin has 10 years of experience in Google Analytics, Google Tag Manager and data analysis with clients spanning various industries. Clients she has worked with include MSIG, Tune Hotels, L’Oreal, Hermo, L’Occitane, FashionValet, UNIQLO, Club21, Kakitangan.com, BonusLink, Zurich, DoctorOnCall, UNICEF Children4Change, The Body Shop and TheRakyatPost. The scope of work includes but is not limited to Google Analytics auditing, Google Analytics advanced implementation, Google Analytics training, digital media buying campaign insights, reporting & recommendations.
Huey Yin graduated with a Degree in Computer Science and Statistics and is a Google Analytics and Google Ads Certified Individual. She is skilled technically in coding, troubleshooting and analysis including driving SQL analysis on marketing datasets. She currently leads a team of JavaScript developers and marketing data analysts that cover Web Tracking Audits, Advanced Tracking Implementations and Advanced Custom Reports with Analysis, Dashboarding and Automation.
Using connectors
Connecting data with Google analytics, Facebook data
Connecting data with Google Big Query
Creation of charts including Bar charts, time series, pie charts, heatmaps, scatterplots
Using drilldowns and filters
Creating dashboards
Creating dynamic presentations
Blending data sources
Creating, querying and manipulating basic datasets
Training Module
This online training will be conducted over Zoom video conferencing.
The workshop consists of lectures, hands-on exercises and projects.
Participants are encouraged to be interactive during the training session.
Training Methodology
Register For This Course
Terms & Conditions
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Full payment is required before participating in this program. Fill up this form to receive an invoice via email from Persuasion Technologies Sdn Bhd within 2 working days.
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Cancellation MUST be made in writing 7 days before program date, otherwise full course fee will be charged. Substitution of a participant is encouraged but kindly inform us 5 days in advance.
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Persuasion Technologies Sdn Bhd reserves the rights to cancel or postpone the program due to unforeseen circumstances and payment will be refunded if that happens.
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Persuasion Technologies Sdn Bhd reserves the rights to modify or alter the advertised topics if necessary.
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The class needs a minimum of 10 persons to commence. Maximum 20 persons per class.
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Important: You will receive an email with a link to the conference call 1 day before the online training. The email you provide at the time of registration will be the only email address that can access the link for the online training.
